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Written from real data

Guides for selling cash on delivery in Europe

Everything we have learned running parcels across Europe, written from the rates we actually pay and the routes we actually run. No screenshots and no income claims. Rates come from our own published card; market figures are attributed to the report they came from.

Start here

If you are new to this, read these two in order. Between them they cover the whole model and what it costs.

The main guide

Cash on delivery in Europe, explained properly

How COD works, where it works, what every route costs, and the profit arithmetic on 100 leads. Carries a live route explorer and a full calculator.

14 min read →
Overview

Ecommerce in Europe, from the seller's side

Europe is thirty markets, not one. How buyers pay, what delivery expectations are, which rules apply to you, and what a working setup looks like.

10 min read →

What changed in 2026

The customs reform is the biggest cost change this market has seen in years, and it lands hardest on anyone shipping one parcel at a time.

Rule change · in force

The €150 exemption is gone. Here is what it costs you.

A flat €3 per item type since 1 July 2026, plus national handling fees, and temporary until 2028. Includes a comparator for per-parcel against bulk import.

9 min read →
Straight answer

Is dropshipping dead? No. The cheap version is.

What actually died in 2026, what survived, and the evidence rather than the noise. Includes what to do instead.

8 min read →

Choosing and comparing

Which model, which country, which courier. These are the decisions that are expensive to reverse.

Comparison

COD or dropshipping? Run both and see.

Delivery time, cash flow, customs and margin compared, with a calculator that runs both models on the same product.

10 min read →
Carrier data

Every COD courier in Eastern Europe, compared

Sameday, Geniki, GLS, InPost, PPL, SPS, DPD and Correos across 19 priced routes. Sortable by cost, speed or return price.

11 min read →
Market entry

Entering the European market, in the right order

What to do first, what can wait, and which decisions are expensive to reverse. A ninety day sequence that works.

9 min read →
Market data

Ecommerce in Europe: the last year in data

Turnover, growth by region, the biggest national markets and COD penetration country by country. Sources listed.

7 min read →

Running and growing it

Once something works, these are the two things that decide whether it keeps working.

Operations

How to scale COD without breaking it

Find your delivery-rate ceiling, protect working capital, add countries in the right order, and know which signal means stop.

9 min read →
Economics

Making money in European ecommerce: the real arithmetic

What a single order earns, what it costs to start, how long before you know, and the specific ways people lose money.

9 min read →

What we actually do

The service pages, with rates published in full rather than hidden behind a form.

Service

Fulfillment in Europe, end to end

Four warehouses, twelve destinations across eleven countries, and every step from stock arriving to money landing in your bank.

Read →
Service

Everything a COD operation needs, in one place

The six problems cash on delivery presents, and what we provide against each. Including what we do not do.

Read →
Service

A warehouse in Europe, without the storage bill

Why we do not charge for storage, where the four warehouses are, how to get stock in, and how much to hold.

Read →
Service

We call every lead before it ships

€1.20 per lead, seven attempts, native language. Includes a calculator comparing confirmation against shipping blind.

Read →
Warehouse

Cash on delivery fulfillment in Romania

Free fulfillment, €3.31 door delivery in 24 hours, free returns on several routes, nine countries from one shelf.

Read →
Warehouse

Cash on delivery fulfillment in Bulgaria

Flat €1 returns on the core routes, plus a calculator showing when Romania is the cheaper choice instead.

Read →

Read enough? Let's talk about your product.

Tell us what you sell and where. We will tell you which warehouse fits, what the route costs including returns, and whether this network suits you at all.